Running Your Own Business

//Running Your Own Business
  • YOU DON’T HAVE TO BE PERFECT TO BE ETHICAL. YOU JUST NEED TO BE HONEST. The burgeoning array of literature on ethical and sustainable business behaviour tends to focus on what’s happening at the extremes – either owner managers of start-ups built around a strong moral crusade, or large corporations undergoing change due to the personal epiphany of a forward-thinking CEO. This book, however, is directed at the middle ground – individuals who want their companies to adopt more thoughtful practices, but don’t know where to start. The 50 ideas and techniques in this book provide direction to help society and the planet, while preserving the traditional bottom line. Sarah Duncan is a business development consultant and trainer. She has been in business for over 30 years – starting with luxury hotels, then moving through private club and spa development in Asia, to setting up her own consultancy, Sleeping Lion, in 2005. She has watched with interest as sustainabilityhas forced its way onto the agenda, driven collectively by more ethically conscious employees and customers. She now provides advice and workshops on ethical and responsible behaviour. Find out more at: ethicalbusinessblog.com   "It would be unethical for any business serious about ethics not to read this." Giles Gibbons, Founder and CEO, Good Business and The Sustainable Restaurant Association "This is a serious book for anyone who wants to better understand how to profit from treating the earth's resources responsibly.” Peter Hancock FIH MI, Chief Executive, Pride of Britain Hotels “An essential read for any business leader who is looking for a path to build a more sustainable business.” Stephan Loerke, CEO, World Federation of Advertisers “This book helps turn good intentions about ethical business into action. Brilliant.” Mark Earls, author Copy Copy Copy, Herd, Creative Superpowers
  • How many times have you thought of something crucial to do and then forgotten it completely? That′s why people invented lists. And very useful they are too. If, and only if, they are used effectively. Put thirty things on a list, and it becomes too daunting. Put three things on, and there′s no point in having a list. And so we have refined the art of list writing to allow for about ten or twenty things to do. But in truth, most lists are rubbish. Randomly assembled, they do little to help the author navigate their way through the maze of stuff to do. After all, the only point of a list of things to do, is to get things done. Tick Achieve does just that. It shows you how to get stuff done, with lots of little techniques tried and tested on scores of individuals over 25 years. This includes the cathartic and highly effective process of writing a list of what you are not going to do. The author has trained hundreds of people in the art of getting stuff done. There is no Big Plan as such (contrary to what many other books suggest). It′s all about details, and they can be very easy to implement. Little things can make a massive difference. Once you get the hang of it, life gets easier. In a business context, and personally. You can sleep better and worry less. Concentrate on the things that matter, and leave out the trivia and irrelevant. Learn how to celebrate little bits of progress, look down your list, tick off a job well done, and shout Tick Achieve!
  • Start

    £12.99
    Start is a one–stop guide to getting your business of the ground. Written by someone who has actually been there and done it, it gets straight to the heart of launching your business, with no–nonsense ideas to help you start out with confidence and a clear direction. Pick up some essential tips like: ∗ Start with the idea. What is it and how will it realise your ambitions?What is the long–term plan? If you don′t know where you are going then you won′t get there. ∗ Simplicity is the key. Don′t overcomplicate things so that the idea is pecked to death by ducks. If you can write it on a postcard and explain it to your mum, then you can get started. ∗ Make clear plans. Draw up One–page business and personal plans to work out what you want in the simplest and clearest possible way. ∗ Decide what you want. Flush out whether you are building to sell, or just want the business to fund your lifestyle, then take the leap of faith and get it underway. Work hard, but don′t confuse being busy with being effective. ∗ Learn from experience. Realise when you are gaining speed but losing altitude, and have the courage to change things when they aren′t working well. All vital stuff, packaged and presented in a way that will help you put it into practice right away. So what are you waiting for? It′s time to Start.
  • You are about to embark on one of the biggest adventures of your life. It's a daunting prospect, isn't it? An empty desk, no customers, no confirmed money coming in, and no one to gossip with. Welcome to running your own business. Every issue is now yours to wrestle with, and yours alone. But then so is all the satisfaction when things go well, whether that is mental or financial. This book expertly guides you through the principles of running and growing a successful business - including what to do when it's not going exactly as you wish. Crammed with practical advice - from assessing pros and cons to motivating yourself and adopting effective practices - it will help you find clear, practical solutions and prove invaluable as you tackle this great adventure.
  • The next instalment in Capstone’s brand new business series What You Need to Know About… These accessible books will get anyone up to speed, fast. . And this latest edition is no different. Who wants to read tomes and reams of start–up advice? Who wants to spend days researching on the internet.
  • Sunday: Get started with realistic goals and a detailed business plan, and do your market research Monday: Learn strategies for building a network of contacts and how to handle meetings Tuesday: Learn how to get the product or service right and increase your margin Wednesday: Choose the most effective ways to communicate with customers and prepare useful marketing materials Thursday: Market yourself and your business and learn how to cut the jargon and describe what you do in 30 seconds Friday: Motivate yourself to work hard and ignore distractions and make a good impression as the face of your business Saturday: Avoid difficulties and problems through using personal planning and business planning tripwires

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This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.